Are we talking to the right people?
October 3rd, 2007
An item from Gene’s post on Tinfoiling that makes me think:
The lowest employee on the organization chart has the great contact with the member. But why are they the least consulted when it comes to any change in process with the member?

2 Responses to “Are we talking to the right people?”
1Robbin Steif
October 4th, 2007 @ 4:44 am
Actually, I always wonder why they aren’t consulted when it comes to paid and organic keywords. They’re the person who hears how people use the words when they answer the phone.
2Scott
October 4th, 2007 @ 7:08 am
Curious, how would you go about the collection of these keywords from front-line folks?
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