WebTrends CEO and others leave company
November 1st, 2007
The Portland Business Journal is reporting that WebTrends CEO Greg Drew and three other executives have left WebTrends. Looks like the new management page on WebTrends.com confirms this. What’s up?
One Response to “WebTrends CEO and others leave company”
1Jacques Warren
November 1st, 2007 @ 8:23 am
I guess their owners got scared after the VS acquisition by Omniture annoucement that positioned Omniture as the true leader of the WA market, seat WebTrends occupied for a decade. I also believe that Francisco Partners are not seeing enough traction in the new products (Visitor Intelligence, Score, the marketing suite) to believe WT will quickly recoup their lost market share. I think those products are strong and reflect the trends towards integrated analytics, but, true, they may be a little ahead of their time.
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