Archives for the 'HBX' Category
Account migration with HBX
Saturday, March 10th, 2007
Oh what fun, what joy. Today I started migrating my current HBX account over under a new “centerpoint ID” and accounts (cost savings among the reasons). Turns out that while WebSideStory has a method to migrate stats data from one account to another, it does not have a method for doing the same with their […]
HBX tips and tricks
Thursday, November 2nd, 2006
Semphonic has posted a whitepaper entitled HBX Tips and Tricks. Included are some ideas on longitudinal analysis, content match analysis and others. Worth a grab if you use HBX.
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Mini KPI scorecards (a.k.a adhoc reports)
Monday, July 31st, 2006
I’m re-tooling my scorecard to better monitor both week-over-week and month-over-month. I’ve been using a scorecard for the past 10 months since moving to HBX. The current scorecard was working fine but it was time for some tweaks given our new strategy rollout.
Recently we made some site changes to IA, modified our “pillar” pages (banking, […]
Scent from internal search terms
Sunday, July 23rd, 2006
In the the case of our site the vast majority of searches do come after people visit lower level pages in the site. What we can infer is that many users are trying to find what they are looking for by clicking on categories and links and that only when the scent dries up they […]
