Archives for the 'Web Analytics' Category

Web Analytics Demystified Fall 2007 Survey

Tuesday, November 6th, 2007

Twice a year WA-guru Eric Peterson conducts a survey of the practitioner, vendor, and consultant landscape in an attempt to answer critical questions about web analytics. The Fall 2007 Survey is focusing on web analytics tools and will examine their distribution of deployment and overall customer satisfaction with the tools and the vendors who supply […]

Analytics Vendors, Web Analytics | 1 Comment

Twist image podcast with Bryan Eisenberg and Avinash Kaushik

Sunday, September 30th, 2007

Mitch Joel from Twist Image has posted #71 in his podcast series - Six Pixels of Separation. This time it’s an interview with Bryan Einsenberg and Avinash Kaushik. According to Mitch it has “tons of philosophy and insights about consumers, their online experiences, voice of the customer, and where the Web will (hopefully) go”
Download MP3.

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Persuasion, Web Analytics | No Comments

Upcoming webinar: using web analytics with silverlight

Saturday, September 29th, 2007

Rich Internet Applications (RIAs) and media players built with Microsoft Silverlight are easily integrated with web analytics services like WebTrends On Demand.  Web Analytics services collect data about web usage behavior and allow businesses to measure how web sites perform against business goals.  Because most web analytics services use JavaScript page tags to identify and […]

Web Analytics | No Comments

WAA - no analytics tracking?

Friday, September 28th, 2007

I was just using Stéphane Hamel’s WASP and checking out a couple sites. Anyone else find it odd that the WAA site doesn’t have any web analytics tracking on their pages?

Why aren’t all the big vendors drooling over this one as a client and case study? (the WAA could load a bunch of tools on […]

Web Analytics, Web Analytics Association WAA | 6 Comments

What next?

Thursday, September 27th, 2007

By next week, I wrap up the last of my UBC web analytics courses (I’m hoping I can maintain my A+ grade average). What’s next? I’m not sure.
One option is to expand my current role and grow the web analytics side of things. There’s lots I haven’t been able to do and much more to […]

Web Analytics | 3 Comments

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