The IIMA is hosting kicking off the WAA Regional Event breakfast series in Vancouver, BC on December 4, 2007 with Jim Sterne (guru)Â and John Hossack from VKI Studios. John is showing a case study for Google Website Optimizer and Jim will be talking about “maturity of the web analytics industry, the level of expertise among practitioners; challenges and opportunities; and the role we (web managers, marketers and analysts) play as companies adopt the continuous improvement method of marketing optimization”. $20 for WAA, BC AIM and IIMA members; $40 non-members. Register now.
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From today’s Visual Sciences earnings call
Jim MacIntyre of Visual Sciences comments on Omniture’s acquisition of Visual Sciences (source: Q3 2007 Earnings Call Transcript) Glad to see:
-  Strong commitment to support of existing customers during the coming few quarters
- Desire to work to make the transition smooth for customers
- Combined client base of over 4000 customers, increased efficiency and increased scale with the combined company.
Time will only tell.
One comment so far, add another ▶Web Analytics Demystified Fall 2007 Survey
Twice a year WA-guru Eric Peterson conducts a survey of the practitioner, vendor, and consultant landscape in an attempt to answer critical questions about web analytics. The Fall 2007 Survey is focusing on web analytics tools and will examine their distribution of deployment and overall customer satisfaction with the tools and the vendors who supply them.
Eric also does a great job sharing the results (e.g. his keynote at eMetrics San Francisco 2007) and makes the information available for download from his site.
Complete the survey and you’ll get a discount code to purchase Eric’s The Big Book of Key Performance Indicators.
Take the Web Analytics Demystified Fall 2007 Survey
One comment so far, add another ▶This week’s remainders
XRAY and MRI are both interesting and helpful CSS tools.
A statistician does web analytics
Coming soon -Â Google Open Social
How to get rid of that glass doc in Leopard. At least now I can see the ‘this app is open’ indicators.
Blasting the Myth of the Fold - the Podcast with Milissa TarquiniÂ
Comments OffWebTrends CEO and others leave company
The Portland Business Journal is reporting that WebTrends CEO Greg Drew and three other executives have left WebTrends. Looks like the new management page on WebTrends.com confirms this. What’s up?
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